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| Current Mississippi Medical News |
Red Flag Rules: Does a Medical Practice Need Protection? Once again, the Federal Trade has postponed implementation of the Red Flag Rules. As a reminder, back in November 2007, the FTC issued a set of regulations requiring organizations to have in place "reasonable policies and procedures" to identify, detect and respond to identity theft. Much discussion has surrounded whether medical practices were subject to the proposed rules in an attempt to clarify whether physicians are deemed "creditors." The American Medical Association questioned the FTC about applicability to medical practices and as a result, the FTC delayed implementation until June 2010. David Williams and Ken Bonin |
Insurance Reform Tops MSMA Legislative Agenda For too long Mississippi insurance companies have had the benefit of a narrow window in which physicians and their patients must file claims while enjoying an unlimited amount of time in which to "look back" at paid claims in order to deny coverage for services. This is why the Mississippi State Medical Association (MSMA) is making the "Fair and Equitable Claims Process Act of 2010" top priority for the upcoming legislative session. RANDY EASTERLING, MD |
Making a Difference through Fitness BCBS Mississippi Foundation Grant Aims to Boost Health in the Delta
CLEVELAND—Last summer, Delta State University launched an initiative to boost health and wellness on campus and throughout the Cleveland community and Bolivar County, thanks to a $700,000 grant from the Blue Cross & Blue Shield of Mississippi Foundation. Program leaders hope the "Healthy Campus/Community Initiative" will transform the culture of Delta State's campus into the state's flagship health and wellness university. LYNNE JETER |
Behind the Scenes When Delta State University received a $700,000 grant from the Blue Cross & Blue Shield of Mississippi Foundation to improve the health and fitness in Bolivar County, it went largely unnoticed by the media.
Yet impressive results were happening daily behind the scenes.
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Marketing a Specialty Practice to Other Docs A Practice's "Lifeblood," One Expert Says
"Your most important asset." That's what one healthcare marketing expert called a specialty physician's referral base, and he said way too many specialists are failing to nurture the relationship between their practice and the doctors who send them business. SHARON H. FITZGERALD |
PHYSICIAN SPOTLIGHT: Lucius "Luke" Marion Lampton, MD, FAAFP Chairman, Mississippi State Board of Health
MAGNOLIA—Even as a child, Luke Lampton never doubted that he would become a doctor.
The middle of five children born to T.D. "Bob" Lampton, MD, and his wife, Sara, Lampton's paternal roots trace five generations of physicians, plus on his maternal side, his mother was the granddaughter, niece and sister of physicians. LYNNE JETER |
EXECUTIVE SPOTLIGHT: Mark F. Slyter, FACHE President, Baptist Medical Center; COO, Baptist Health Systems
Mark Slyter purposely pencils fitness activities in his daily planner, whether the entry is "6 a.m. – Run 5 miles," or "2 p.m., weight training—upper body," followed by a lower body focus on weights the following day. He might mix in a little tennis, a round of golf, or other athletic ventures. LYNNE JETER |
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